As we approach Christmas, isn't it about time you embraced a brand new tradition? Well, we're here to help: we've teamed up with Pepsi Max to give you the chance of winning a Cineworld Unlimited card.
There are 100 Cineworld Unlimited cards to be won this festive season, which get you access to exciting preview screenings, money off cinema snacks and restaurants and a whole lot more.
So what do you need to do? This is the fun part. For your chance to win a Cineworld Unlimited card, simply post a photo of you holding a large Pepsi Max cup on Instagram with #NewCineworldTradition.
Christmas has come early, so don't miss this exciting chance to join Cineworld Unlimited for free.