San Diego Comic Con is currently unravelling with a daily drip feed of comic book awesomeness. You can check out our coverage here but one of the big talking points has been the unveiling of the brand new Thor: Ragnarok trailer.
There's good reason for this: it's pretty damn awesome, adding both a touch of retro 80s design and wicked humour to the Thor template. So we've decided to pick apart the trailer for your reading pleasure.
New planet, new battle
In a neat change of pace, and scored to nostalgic synths that set the tone nicely, it turns out that Bruce Banner/Hulk (Mark Ruffalo) is the fish out of water this time, rather than Thor (Chris Hemsworth).
It transpires the latter has been imprisoned on the planet Sakaar, during which time he's been pitted in a gladiatorial battle against his close ally. Banner of course doesn't remember this and Thor totally fibs about the outcome – the first indicator of Waititi's lighter hand on the tiller.
The end of Asgard?
Fear not though, Thor's home world still plays a prominent role in the new Marvel blockbuster. In fact it's under threat from Cate Blanchett's impressively attired villain Hela, the embodiment of evil and destruction who wants nothing more than for Thor's realm to crumble. It's the end of all things – or to give it its official title, 'ragnarok'.
As she reminds him: "I'm not a queen or a monster... I'm the goddess of death." Gulp. If anyone can sell this level of threat it's mighty, two-time Oscar winner Cate.
Putting a team together
This looks to be much more of an ensemble effort than the previous Thor movies, bringing it more in line with Marvel smashes Avengers Assemble and Captain America: Civil War.
After all, one does simply not take on the deadly Hela alone. Thor and Hulk soon recruit ass-kicking Asgardian Valkyrie, played by Creed's Tessa Thompson. Then there's the small matter of enlisting the help of the slippery and diabolical Loki, played as ever with a massive twinkle in his eye by the great Tom Hiddleston.
That technique really didn't work in Thor: The Dark World so we imagine the relationship between the half-brothers is even more strained this time round.
The Jurassic Park star plays The Grandmaster and only says three words ("He's a fighter") in the entire trailer. But given it's The Goldblum, this is worthy of an entire soliloquy. Plus, he's rocking that Flash Gordon get-up.
Pew pew pew!
The previous Thor movies relied on a stately air of Shakesperian grandeur and swordplay. Waititi is shaking things up by having Thor and Loki fire laser guns – yes, laser guns! – at their enemies.
Thor goes Star Wars with a dash of Ghostbusters, Tron and Flash Gordon – this could potentially be the most revolutionary Marvel movie yet.
Arguably the greatest moment in Avengers Assemble is when Hulk punches Thor off-screen in a display of friendly rivalry.
One suspects they're still smarting over their bromantic competitiveness, as revealed by the brilliant end to the trailer when we see the green giant formulate whole sentences for the first time within the MCU.
Yep, we can't wait to see these guys go at it again both physically and verbally, especially when the director of the hilarious Hunt for the Wilderpeople is behind the camera.